TEVA SPOTLIGHT

TEVA  Pharmaceutical Industries Ltd provide a service called Spotlight for NHS Healthcare Practitioners. Spotlight is a range of cost efficient branded medicines that lighten the financial load and keep Practitioners on budget.

Spotlight required a series of brand illustrations, these would become a series of visual metaphors to help communicate their message of cost-saving, lightening the load, automated price protection, optimised prescribing and to help practitioners get on top.

Client
TEVA Spotlight
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Category
Art Direction
Branding
Illustration
Graphic Design

Agency
Pulsar